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Lotus Herbals
A Fresh Take on Nourishing Skincare
Lotus Herbals invited Kanchize Design Studio to reimagine the body lotion packaging design with a focus on shelf disruption, ergonomic form, and a refreshed graphic language. The objective was to create a more contemporary, premium visual identity while staying rooted in the brand’s natural ethos.
Our Creative Solution
We crafted a design proposal that elevated both form and function across the packaging experience:
New Structural Design:
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A sleek, curved silhouette for better grip and differentiated shelf presence.
Ingredient-Led Graphics:
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Visual cues like shea butter, almond, and cocoa for intuitive variant recognition.
Modern Colour Coding:
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Soft, skin-friendly pastels balanced with bold ingredient hues.
Clean Typography & Icons:
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Minimal, readable layouts that emphasize benefits and ease of use.
Impact & Results:
The pitch was received as a strong, future-forward direction—positioning Lotus as a skincare brand that blends Ayurvedic roots with modern design.
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