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ULTRA BLENDS
A Nature-Rich Packaging Story for Nourishing Haircare
Garnier collaborated with Kanchize Design Studio to develop the packaging for its Ultra Blends range, aimed at celebrating natural ingredients and authentic nourishment. The brief was to craft a design language that captured the brand’s nature-derived promise while ensuring strong shelf presence in a competitive category.
Our Creative Solution
We built a rich, ingredient-centric visual system that blends indulgence with credibility:
Ingredient-Focused Imagery:
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Glorified natural ingredients (like precious herbs, honey, soy milk & almond) to reinforce product benefits.
Earthy Colour Palette:
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Warm, nature-inspired tones aligned with each variant’s core ingredient.
Premium Cues:
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Gold accents and detailed textures to evoke richness and care.
Unified Range System:
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Consistent layouts and structure for strong brand recall across SKUs.
Impact & Results:
The design successfully elevated Ultra Blends’ natural positioning, enhanced variant clarity, and boosted shelf appeal—strengthening brand equity in the premium naturals segment.
As a leading creative studio in Mumbai, Kanchize delivers distinctive branding design and packaging design grounded in consumer insight and visual storytelling.
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