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Lotus Organics

Building a Premium Organic Skincare Identity

Kanchize Design Studio partnered with Lotus Organics+, a truly chemical-free and cruelty-free personal care brand, to craft a cohesive branding and packaging design system that celebrates purity with a modern edge. The challenge was to balance heritage, sustainability, and youthful appeal across formats and communication.

Our Creative Solution:
We created a versatile, recognisable design language that aligns with both traditional values and new-age sensibilities:

Brand Symbol

  • A unique organic mark that builds recall and anchors all communication touchpoints.

Colour Strategy

  • A calming pastel green as the signature brand colour, used with vibrant variant tones for high-impact colour blocking.

Packaging Materials

  • Glass containers with metal caps echo traditional apothecary roots while adding eco-premium cues.

Visual Consistency

  • Scalable graphics and layouts across jars, tubes, cartons, and digital platforms.

 
Impact & Results:
The packaging reinforces Lotus Organics+ as a clean beauty leader—trustworthy, vibrant, and deeply rooted in natural care.

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