top of page
Garnier Men
Energizing the Facewash Aisle with a Fresh Boost
Garnier partnered with Kanchize Design Studio to design the packaging for its new Matcha Detox facewash, a powerful skincare solution targeting urban men exposed to daily pollution. The objective was to differentiate the variant while staying rooted in the bold, masculine Garnier Men brand language.
Our Creative Solution
We created a high-impact, ingredient-led design that blends detox cues with category confidence:
Striking Colour Strategy:
-
A vibrant matcha green paired with deep black for strong contrast and variant visibility.
Ingredient Heroing:
-
Matcha imagery placed front and center to cue natural detox and freshness.
Bold, Clean Typography:
-
Sharp, masculine fonts aligned with the Garnier Men design system.
Modern Layout:
-
Balanced structure that allows quick recognition and high shelf standout.
Impact & Results:
The design successfully positioned Matcha Detox as a distinct, credible skincare solution within Garnier Men’s portfolio, driving consumer interest and aiding variant trial.
bottom of page