To launch the new Sunlight 5-in-1 in Sri Lanka, Kanchize Design Studio developed a vibrant key visual and retail POSM system designed to elevate shelf impact and simplify shopper choice.

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Our Creative Solution

• Crafted a radiant, high-energy key visual centered on “Experience a New World of Clean”

• Brought the 5-in-1 benefits to life through bold iconography and clear on-pack storytelling

• Extended the visual language seamlessly across shelf strips, headers, and side panels

• Used bright gradients, florals, and freshness cues to amplify fragrance and efficacy.

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The result is a striking in-store presence that drives attention, communicates value instantly, and reinforces Sunlight’s upgraded product experience at shelf.

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