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Margo – Heritage Brand Revamp
Kanchize Design Studio partnered with Margo, a heritage Indian skincare brand known for its natural neem-based soap, to revamp its visual identity. The goal was to modernize the brand while preserving its herbal roots and consumer trust.
Our Creative Solution:
Logo Refresh
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Introduced a circular leaf-inspired symbol representing purity, nature, and renewal
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Retained Margo’s iconic green to maintain legacy recognition
Modern Packaging Design
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Clean, minimal layouts with soft gradients and refined typography
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Eco-conscious wrapper system using balanced white space and natural tones
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Informative yet subtle certification icons and ingredient labels
Visual Language & Tone
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Developed a calming, botanical color palette
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Emphasized clarity, sustainability, and modern trust cues
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Designed for both legacy appeal and new-gen skincare consumers
Impact and Results:
A timeless brand identity that blends tradition with sustainability. Margo now speaks to modern, eco-conscious audiences while honoring its rich Ayurvedic/ herbal heritage.

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